Site quality · Accessibility

Heading hierarchy

We put the page heading structure (h1-h6) in order: logical nesting, one h1, sequential levels without skips. This helps screen readers navigate the page quickly and improves SEO. So that the site can be navigated 'by headings' and its structure understood. Honestly upfront: this is about SEMANTIC structure (heading tags), not visual font size; and it is one of the components of accessibility and SEO, not a standalone solution.

Price
$1,600
Duration
usually 2–4 business days (depends on the number of templates)

Heading hierarchy — overview

Heading hierarchy — price, timeline & scope

Heading hierarchy is bringing the page heading markup to a logical and semantically correct structure: one h1 per page (the main topic), sequential h2-h3-h4 levels without jumps, headings reflecting the content structure (not chosen by font size). Screen readers let blind users quickly move around the page BY HEADINGS — but only if the structure is correct; a broken hierarchy makes such navigation useless. Honestly about the essence, this matters: a heading is SEMANTICS (an h1-h6 tag), not 'large bold text'. Often it is the opposite: visually large text is made an ordinary `<div>`, while the real heading is styled small — for a screen reader this is confusion. We put exactly the tags/structure in order, preserving your visual design separately if needed (via styles). Honestly about coverage: a correct hierarchy helps screen readers and SEO, but it is ONE component, not all of accessibility. Honestly about dependency: quality depends on your content structure — sometimes you need to slightly rethink what is a heading and what is a caption/paragraph. Honestly about the effect: better navigation for blind users + a plus for SEO; we do not guarantee direct sales growth. Honestly about access: access to the templates/content is needed. An important boundary: this is heading hierarchy; general screen-reader adaptation is 805, ARIA is 808. Picture this: instead of 'a screen reader sees chaos of headings or their absence' — a clear structure that is convenient to navigate. The base price starts from 8,000 ₽ (depends on the number of templates/pages).

Problems we solve

  • A screen reader cannot navigate — the heading structure is chaotic.
  • Several h1s or level skips (h2 → h4).
  • Headings are chosen by font size, not by meaning.
  • Visually large text is not marked up as a heading.

What's included in the Heading hierarchy service

  • Bringing to one h1 and logical h2-h6 levels
  • Eliminating level skips and duplicate h1s
  • Marking up headings by meaning, not by size
  • Preserving the visual design via styles (where needed)
  • Checking heading navigation with a screen reader
  • Indicating boundaries (semantics, not size; one component)
  • A link with screen readers (805)
  • Handover and review with you

What you get

  • A clear logical heading structure
  • Convenient heading navigation for blind users
  • Headings reflect meaning, a plus for SEO
  • A semantic basis (full accessibility — separate)

How the work goes: steps

  • We analyze the current heading structure; collect access
  • We bring the tags to a logical hierarchy, preserve design via styles
  • We check navigation with a screen reader, review boundaries with you

Why PDV Expert

  • Fixed price and timeline — no surprises on the invoice.
  • Report and recommendations in plain language — clear without a technical background.
  • In touch at every step and answering questions about the result.

FAQ

  • Isn't this just about heading size?

    No, that is a common misconception. A heading is a semantic tag (h1-h6), not 'large bold text'. Often visually large text is made an ordinary div, while the real heading is styled small — for a screen reader this is chaos. We put the tags/structure in order, and preserve your visual look separately via styles if needed.

  • Why do blind users need this?

    Screen readers let you move around the page by headings — like a table of contents. But this works only if the hierarchy is correct: one h1, sequential levels, headings by meaning. A broken structure makes such navigation useless. A correct hierarchy is a convenient page map for blind users.

  • Will this make the site accessible and boost SEO?

    It is ONE important component of both accessibility and SEO, but not a standalone solution. Accessibility also needs keyboard, screen readers, contrast, etc.; SEO has many factors. Honestly: correct headings help with both, but do not do everything alone.

About the provider

The «Heading hierarchy» service is provided by PDV Expert — a team specialising in «Site quality». We work under contract and deliver a written report with recommendations.

Prepared by PDV Expert · updated