Static site generation
We implement static site generation (SSG): pages are built in advance, at build time, and served as ready statics — fast, cheap to host and secure. Honestly upfront: SSG is great for content that changes INFREQUENTLY (documentation, a blog, landing pages, marketing sites) but NOT for frequently changing, personalized or real-time content; with a large number of pages build time grows; any change requires a rebuild (full or incremental); and it is not a 'solution for everything'. We apply SSG where it genuinely wins, not by force.
Static site generation — overview

Static site generation (SSG) is an approach where HTML pages are generated in advance, at build time, and then served as ready static files (usually from a CDN), without server rendering on each request. The goal is maximum speed (ready HTML), cheap hosting (just files), security (no server rendering to attack) and easy scaling. It is the technical foundation of Jamstack (1050). Honestly about 'for infrequently changing content', this is key: SSG is ideal when content is known at build time and changes relatively rarely — documentation, blogs, landing pages, marketing and reference sites. But it is NOT suitable for content that changes often or depends on the user in real time (personal feeds, real-time prices/stock, dashboards) — there per-request rendering (SSR) or a hybrid (1052) is needed. We will honestly assess whether SSG suits your content. Honestly about build time and rebuild: every content change requires a rebuild. For a small site this is instant, but with a large number of pages (tens/hundreds of thousands) a full rebuild takes a lot of time. For a frequently updated large site this is a real limitation (eased by incremental generation — see 1052). If content changes every minute, pure SSG is inconvenient. Honestly about dynamics: personalization and dynamic data in SSG are added via client-side JS/API after the statics load — for little dynamics this is fine, but you cannot move everything interactive onto statics. Honestly about 'no guarantee': SSG gives a fast base, but the result depends on the implementation (page size, assets, JS) — the approach itself does not guarantee perfect speed or SEO without optimization. Honestly about the effect: for suitable content it gives excellent speed, cheapness and security, but it is not a universal solution. Honestly about access: a suitable content type is needed. An important boundary: this is SSG (generation); Jamstack (the general approach) — 1050; hybrid SSR/SSG/ISR — 1052; SSR streaming — 1057. Picture this: instead of 'slow rendering on every request' — instant ready statics for suitable content. The base price starts from 50,000 ₽ (depends on volume).
Problems we solve
- A content site renders slowly on every request.
- Expensive/vulnerable hosting for essentially simple content.
- You want SSG but the content changes often or is personalized.
- A large site rebuilds slowly on changes.
What's included in the Static site generation service
- An honest assessment: does SSG suit your content (change frequency)
- Implementing static generation (build → ready statics → CDN)
- Accounting for build time and a rebuild strategy
- Light dynamics via client-side JS/API (where needed)
- Honest boundaries (for infrequently changing content; not for real-time/personalization; rebuild; no guarantee)
- A link with Jamstack (1050), hybrid SSR/SSG/ISR (1052)
- Page/asset optimization
- Handover and review with you
What you get
- Instant serving of ready pages (for suitable content)
- Cheap hosting and high security
- An honest suitability assessment by change frequency
- Honest boundaries (for stable content; rebuild; not for real-time; no guarantee)
How the work goes: steps
- We assess content change frequency and personalization
- If suitable — we implement SSG with a rebuild strategy
- We add light dynamics where needed, honestly set boundaries with you
Why PDV Expert
- Fixed price and timeline — no surprises on the invoice.
- Report and recommendations in plain language — clear without a technical background.
- In touch at every step and answering questions about the result.
FAQ
Will SSG suit my site?
It depends on the content, honestly: SSG is ideal when content is known at build time and changes relatively rarely — documentation, a blog, landing pages, reference sites. But it is NOT suitable for frequently changing, personalized or real-time content (personal feeds, real-time prices/stock, dashboards) — there per-request rendering (SSR) or a hybrid (1052) is needed. We will honestly assess your content rather than apply SSG by force.
What about a large and frequently updated site?
There is a limitation, honestly: every change requires a rebuild, and with a large number of pages a full rebuild takes a lot of time. For a frequently updated large site this is a real bottleneck. It is eased by incremental generation (rebuild only what changed — see hybrid 1052), but that is a complication. If content changes every minute, pure SSG is inconvenient — we will honestly propose a suitable option.
And can dynamics and personalization be on SSG?
A little — yes, via client-side JS/API after the statics load, honestly. But you cannot move everything interactive and personalized onto statics — lots of dynamics on every page contradicts the idea of pre-building. For content with light dynamics SSG is great; for an app where dynamics are everywhere, SSR or a hybrid (1052) is better. We honestly separate what is appropriate.
About the provider
The «Static site generation» service is provided by PDV Expert — a team specialising in «Tech trends». We work under contract and deliver a written report with recommendations.