AI-search optimization
We help prepare your content for the new era of search — when answers are given by AI systems (Google AI Overviews, ChatGPT, Perplexity etc.): we structure materials so you have more chances to appear in AI answers and be cited. Honestly upfront: this is a YOUNG, unsettled area — the algorithms of AI search engines are closed and change fast, appearing in an AI answer or having the brand cited CANNOT be guaranteed, and anyone promising 'we will get you into ChatGPT answers' is misleading. We raise chances with reasonable methods but do not promise a result no one controls.
AI-search optimization — overview
AI-search optimization (often an umbrella for AEO — 888 and GEO — 889) is preparing your content for the fact that more and more users get answers not as a list of links but as a ready answer from AI (Google AI Overviews, ChatGPT, Perplexity, Bing/Copilot). We structure materials for this: clear answers to real questions, a clear structure and facts the AI can extract and cite, freshness and authority, technical content accessibility for the systems. Honestly about the area's immaturity, this is key: AI search is a new and fast-changing phenomenon. The algorithms of how AI systems select and cite sources are CLOSED, undisclosed and often change. A settled, proven methodology of 'how to guarantee appearing in an AI answer' does not yet exist — it is an area of experiments and hypotheses, not an exact science. Honestly about the absence of guarantees: we CANNOT guarantee you will appear in AI answers or that the brand will be cited — a closed system decides that. Anyone promising a guarantee is deceiving. We do what reasonably raises the chances (quality, structure, facts, authority) and honestly measure what comes out. Honestly about 'cannot control the output': what exactly the AI says about you we do not control directly — we can only influence what content it finds. Honestly about the link with classic SEO: much of quality SEO (good content, structure, authority) helps here too; AI search is not separate 'magic' but an evolution. Honestly about the effect and measurability: measuring presence in AI answers is harder than ordinary positions; we honestly assess what can really be tracked. Honestly about access: access to content/the site is needed. An important boundary: this is the AI-search umbrella; AEO — 888, GEO — 889, monitoring brand mentions in AI — 891. Picture this: instead of 'ignoring AI search' — preparing content for it with an honest understanding of the limits. The base price starts from 35,000 ₽ (depends on content volume).
Problems we solve
- Users increasingly get answers from AI, bypassing the site.
- Content is not structured for AI extraction and citation.
- Fear of missing a new channel, but also fear of charlatan promises.
- It is unclear what can really be done for AI search.
What's included in the AI-search optimization service
- Structuring content for extraction by AI systems
- Clear answers to real questions, facts, authority
- Technical content accessibility for AI systems
- An honest assessment of what can really be tracked (measurability)
- Honest boundaries (algorithms closed; appearance not guaranteed)
- A link with quality SEO (not separate 'magic')
- Coordination with AEO (888) and GEO (889)
- Handover and review with you
What you get
- Content prepared for the AI-search era
- Higher chances of appearing in AI answers (no guarantee — the system decides)
- An honest understanding of limits and measurability
- Reinforcement via content quality and structure
How the work goes: steps
- We analyze content and relevant questions; collect access
- We structure for AI extraction, raise clarity and authority
- We honestly assess measurability and result limits with you
Why PDV Expert
- Fixed price and timeline — no surprises on the invoice.
- Report and recommendations in plain language — clear without a technical background.
- In touch at every step and answering questions about the result.
FAQ
Do you guarantee appearing in ChatGPT/Google AI answers?
No, and anyone guaranteeing this is misleading. The algorithms by which AI systems select and cite sources are closed and change. A settled method of 'guaranteed appearing in an AI answer' does not exist — it is a young, experimental area. We raise chances with reasonable methods (quality, structure, facts, authority) and honestly measure the result, but there are no guarantees here.
Is this some separate magic instead of SEO?
No, honestly: much of quality SEO (good content, clear structure, authority, technical accessibility) helps in AI search too. It is an evolution of search, not a separate magic lever. We make content easy for AI to extract and cite, but do not sell a 'secret technology' that does not exist.
Can we control what the AI says about us?
Directly — no, honestly. What exactly an AI system answers about your brand is controlled by it, not us. We can influence what content it finds (quality, structured, factual) but not dictate the wording. If tracking what AI says about the brand matters — that is a separate monitoring service (891). Honestly: there is influence, but no control.
About the provider
The «AI-search optimization» service is provided by PDV Expert — a team specialising in «Site quality». We work under contract and deliver a written report with recommendations.