Site quality · Mobile

Subscription management

We set up subscriptions in the app: access tiers, trial periods, auto-renewal, upgrades/downgrades — technically correctly via store billing and by their rules. Subscriptions give recurring revenue, but it is not 'passive money'. Honestly upfront: for digital-content subscriptions Apple and Google take a commission (standard 30%, 15% after the subscriber's first year); churn is inevitable — some people always unsubscribe, and cancellation cannot be prevented; store subscription rules are strict (auto-renewal, trial transparency); and revenue (MRR) is not guaranteed — it depends on the subscription's value.

Price
$6,000
Duration
usually 2–3 weeks (depends on model complexity)

Subscription management — overview

Subscription management — price, timeline & scope

Subscription management is setting up and maintaining a recurring-payment model: configuring tiers/plans, trial periods (free trial), intro prices, auto-renewal, plan transitions (upgrade/downgrade), server-side subscription-status validation and event handling (renewed, canceled, expired, refunded). Honestly about the commission, this is key: digital-content subscriptions go through Apple/Google billing, and they take a commission — standard 30% in the first year, and 15% after the user stays subscribed over a year (and also 15% upfront for small business under their programs). Bypassing this for digital subscriptions is not allowed. We honestly factor the commission into your unit economics. Honestly about churn, this matters: churn (unsubscribing) is a natural and inevitable part of the subscription model. Some users always cancel, and cancellation cannot be forbidden — the user manages it in store settings, not with you. Good management reduces churn through care and value, but 'zero churn' does not exist — promising it is dishonest. Honestly about store rules: stores strictly require transparency — clear price, auto-renewal and trial terms; violations lead to rejection. Honestly about refunds: subscription refunds are handled by the store by its rules, not by you directly. Honestly about revenue: good setup is the foundation, but MRR is not guaranteed; it depends on the subscription's value, retention and audience. Honestly about access: access to the code, consoles, server is needed. An important boundary: this is subscriptions; one-time purchases — 858, retention (push/in-app) — 856/857. Picture this: instead of 'no recurring revenue' — correct subscriptions with honest economics and churn work. The base price starts from 30,000 ₽ (depends on the number of plans and server logic).

Problems we solve

  • You need a subscription model but it is not set up technically.
  • Commission and churn are not in the economics — money surprises.
  • Store rules on auto-renewal/trials are violated — rejection.
  • No churn work: subscribers leave without attention.

What's included in the Subscription management service

  • Configuring tiers, trials, intro prices, auto-renewal
  • Plan transitions (upgrade/downgrade)
  • Server-side status validation and subscription-event handling
  • Compliance with store rules (terms transparency)
  • Honest accounting for the commission (30%/15%) and churn in economics
  • Basic churn-reduction logic (care/value)
  • A link with retention (push 856 / in-app 857)
  • Handover and review with you

What you get

  • Correct subscriptions on iOS and Android by store rules
  • Honest unit economics (commission + churn accounted for)
  • Handling of all events (renewal/cancellation/refund)
  • A foundation of recurring revenue (MRR — not a guarantee)

How the work goes: steps

  • We define plans, trials, the model; collect access
  • We set up subscription billing, server logic, events
  • We help with review, honestly count economics and churn with you

Why PDV Expert

  • Fixed price and timeline — no surprises on the invoice.
  • Report and recommendations in plain language — clear without a technical background.
  • In touch at every step and answering questions about the result.

FAQ

  • Can subscribers be made not to unsubscribe?

    No, and that is honest: churn is an inevitable part of the subscription model, some people always cancel. Cancellation cannot be forbidden — the user manages it in store settings, not with you. Good management reduces churn through value and care, but 'zero churn' does not exist. Promising that no one will unsubscribe would be deception.

  • What is the Apple/Google commission on subscriptions?

    Standard 30% in the first subscription year and 15% after the user stays subscribed over a year; plus 15% upfront for small business under their programs. For digital subscriptions this is mandatory store billing, cannot be bypassed. We honestly factor this commission into your unit economics so there are no money surprises.

  • Does subscription setup guarantee recurring revenue?

    No, honestly: correct setup is the foundation, but MRR is not guaranteed. Recurring revenue depends on the subscription's value, retention and audience. We make subscriptions technically correct, by store rules and with honest economics; but how many subscribe and stay is about your offer's value, and promising numbers would be dishonest.

About the provider

The «Subscription management» service is provided by PDV Expert — a team specialising in «Site quality». We work under contract and deliver a written report with recommendations.

Prepared by PDV Expert · updated