Site quality · Performance

Synthetic monitoring

We set up synthetic performance and availability monitoring: automated checks run on a schedule from different locations (loading of key pages, response time, scenarios), with alerts on drops. To catch degradation and failures even without live traffic and stably compare 'before/after'. Honestly upfront: this is an ongoing (monthly) service — monitoring DETECTS and alerts but does not improve speed by itself; and synthetic is lab measurements, not real users.

Price
$2,400
Duration
setup usually 3–6 business days, then monthly operation

Synthetic monitoring — overview

Synthetic monitoring — price, timeline & scope

Synthetic monitoring is an ongoing (monthly) service with setup: we set up regular automated checks of key pages/scenarios from defined locations (load time, Lighthouse metrics, availability, response correctness), thresholds and alerts on worsening, a trends dashboard. Honestly about the essence, this is key: monitoring DETECTS degradation and alerts but does NOT improve speed by itself — optimization is separate work; someone must react to an alert. Honestly about synthetic vs real users: synthetic checks run in controlled conditions (stable, repeatable, catch regressions after releases even without traffic) — that is their plus; but they do NOT reflect the real experience of all users (their devices/networks) — for that you need RUM (730); the methods complement each other, not replace. Honestly about false positives/misses: thresholds are tunable, false alarms (external failures, networks) and misses are possible; we calibrate. Honestly about data/cost: synthetic monitoring services (if paid) — separately. Honestly about the effect: it helps catch drops and failures early, but we do NOT guarantee position/sales growth by itself. Honestly about access: access to the site/scenarios is needed. An important boundary: this is synthetic monitoring, not RUM by real users (730 — separate), not Lighthouse budget in CI (732 — at build) and not optimization (706). Picture this: instead of 'learning of degradation from complaints' you get an alert from a regular check at the moment of a drop. The base price starts from 12,000 ₽ per month; it depends on the number of checks/locations and the service.

Problems we solve

  • You learn of speed/availability degradation late, from complaints.
  • There are no stable repeatable 'before/after' measurements.
  • Regressions after releases go unnoticed without traffic.
  • You do not track key pages from different locations.

What's included in the Synthetic monitoring service

  • Setting up regular checks of key pages/scenarios
  • Measurements from defined locations (load, Lighthouse, availability)
  • Thresholds and alerts on worsening
  • A performance/availability trends dashboard
  • Calibration (fewer false alarms)
  • Monthly operation and tuning
  • An alert channel of your choice
  • Reviewing data with you (optimization/fix — separate)

What you get

  • Degradation and failures caught early, on schedule
  • Stable repeatable measurements for comparison
  • Regressions after releases visible without traffic
  • A signal to act (the speedup itself — separate)

How the work goes: steps

  • We clarify pages/scenarios, locations, thresholds, alert channel; collect access
  • We set up checks, the dashboard and alerts, calibrate
  • We launch operation, review drops (the fix — separate)

Why PDV Expert

  • Fixed price and timeline — no surprises on the invoice.
  • Report and recommendations in plain language — clear without a technical background.
  • In touch at every step and answering questions about the result.

FAQ

  • Will synthetic monitoring speed up the site?

    No. It detects degradation and alerts but does not improve speed by itself — optimization is separate work. Someone must react to an alert; the value of monitoring is early detection, not speedup.

  • How is synthetic different from RUM?

    Synthetic is lab checks in controlled conditions (stable, catch regressions even without traffic); RUM (730) is real users (their devices/networks). Synthetic does not reflect everyone's experience; the methods complement each other, not replace.

  • Will there be false alarms?

    They are possible (external failures, networks) along with misses — a threshold balance. We calibrate to reduce them, but a perfect monitor does not exist. Synthetic monitoring services, if paid, are billed separately.

About the provider

The «Synthetic monitoring» service is provided by PDV Expert — a team specialising in «Site quality». We work under contract and deliver a written report with recommendations.

Prepared by PDV Expert · updated